To familiarise campaign makers with the different steps of the campaign process, the CAST partners developed a manual with theoretical background information, clear guidelines and recommendations. This practical book, together with the other specific tools for evaluating and reporting, will help to enhance traffic safety by means of successful road safety campaigns.
Are you interested? Please click on the images below in order to download the CAST publications.
The CAST consortium also presents a step-by-step guide with practical information for designing, implementing, and evaluating road safety communication campaigns. It is an abridged version of the CAST manual. The six main steps to take when conducting a campaign are desribed in this booklet. The European Commission translated this abridged version in all EU languages.
Are you interested? Please click on the links below in order to download the file in your preferred language.